# Word Counter

## Track number of words, characters, sentences, and reading time. Optimize your text for PR, SEO, ASO, and more.

### Optimal word counts for different scenarios:

- ##### Public relations

**Words**
- Company about 150-300
- Product overview 300-500
- Press release 300-500
- Media pitch email 150-200

- ##### Content marketing

**Words**
- Blog article 1,800-2,100
- Newsletter 200-400
- Case study 600-1,500
- White paper 2,500-5,000
- YouTube script 1,200-2,500
- TikTok script 50-150

- ##### Social media

**Characters**
- X (Twitter) post 70-100
- LinkedIn post 200
- Instagram caption 100
- Facebook post 80
- YouTube description 150

- ##### iOS AppStore

**Characters**
- App name 20-30
- App subtitle 30
- App keywords 100
- App description 1,800-2,100

- ##### Essays

**Words**
- High school 300-1,000
- College admission 200-650
- Undergraduate college 1,500-5,000
- Graduate school admission 500-1,000
- Graduate school 2,500-6,000

- ##### Dissertations

**Words**
- Undergraduate ~12,000
- Master's ~30,000
- PhD ~80,000

## Create an online press kit

### Make it easier for anyone to learn about your product with Pressdeck

[Learn more](/content/?utm_source=tool_word_counter/index.html)